el 2

Designing system sounds for a visionary mobile phone is an epic experience. It’s funny because after A long research you end up with 5 to 15 ultra short digital sounds. The Backbone of this type of work is how, when and if to integrate those tick and peep sounds with the visual graphics.

The first ELSE is a next generation mobile phone heavily inspired by sci-fi culture. A mobile phone that was created with user experience in mind. Ishai created those hardly heard, ultra bright sounds, typically assigned with these transparent interfaces that we see in Hollywood films these days. This artistic vision brought with it a challenge. things get complicated when aesthetics versus usability. It’s not a movie, it’s mobile phone and it still needs to be functional and efficient. Ishai ‘s compromise was between the semi mechanical approach (a “tick/click” sound for typing) to the cold digital blips.

In this Video there’s a lot of background noise so you can’t actually here the sounds. But, it’s a taste..

the mechanical versus the digital approach:

The same issue with camera zoom tool:

Two more examples of other elements: